ENERGY ACCORDING TO BASE
Stimulative energy versus functional energy
Stimulative energy provides a fast energy boost, usually of short duration, according to the composition of the product. Both hydrating elements as well as the amount of stimulative ingredients will ultimately influence the duration of the energy surge as well as the final energy level. It’s important to check out the ingredients (and their quantities) to determine the type of energy provided.
The energy gain of functional energy is longer lasting. Consuming Base’s proprietary formula with a high content of functional energy does not involve any risk of energy overdose nor a lack thereof in the short term.
When you choose the original Base Energy or Base Sugar Free, as well as Base Energy Water drinks, you’re choosing the functional healthy energy option which is longer lasting energy. This is, thanks to the mix of specially selected energy ingredients, including various plant extracts like guarana, ginseng, echinacea and ginkgo biloba, to which sodium and potassium have been added for great hydration support.
Most energy drinks found on the market act as stimulants. These drinks give a quick burst of vitality by exploiting a variety of organic molecules such as caffeine, the vitamin B series and taurine, as well as a mixture of ingredients, including a diverse range of exotic herbs. As well as adding flavour to the mix, they also feature beneficial advantages for the body. When you opt for Base + Energy, you’re making a choice for « stimulative » energy. Better yet, thanks to the electrolytes included in Base +, hydration is not pushed aside and remains an important component.
ENERGY SOURCE FOCUS:
Guarana (pronounced gwa-ra-naa) is a berry that grows in South America and is widely recognized as natural source of energy, similar to caffeine. Its main ingredient is guaranine, a natural stimulant that acts on the nervous system to fight fatigue and stimulate the metabolism. Guaranine is also known to provide a feeling of sustained alertness.
Siberian Ginseng is an important ingredient when it comes to supplying energy and reducing stress as well as improving an individual’s resistance and endurance. It stimulates the immune system, improves cognitive faculties and increases concentration.
Several clinical studies show and confirm that ginseng contributes to reducing tiredness as well as improving body coordination and response time. Other studies show that ginseng can not only reinforce immunizing functions but also reduce the risk of infection in stressful situations. Ginseng even helps to preserve the health of the liver and heart, standardizes cholesterol and glycemia levels and promotes memory and learning.
So ginseng serves as a formidable foe of tiredness, whether emotional or physical, and is an important ally for maintaining body balance.
Ginkgo is the most ancient tree species known on the planet. Its leaves are much sought after for their capability to stimulate cognitive capacity.
Indeed ginkgo is recognized for a wide range of beneficial effects. It facilitates better brain and body blood circulation, improves short-term memory, sharpens concentration and quickens the mind.
Echinacea is a perennial flowering bush, native to North America. Laboratory studies have proven its antiseptic qualities which help fight off viral and bacterial infection while it acts as an immunostimulant. All this makes Echinacea very popular worldwide.
Some types of wounds can be also be treated by Echinacea, as was well known by Native Americans throughout the ages.
A number of studies have concluded that vitamin C, taken often enough and in sufficiently high doses, helps prevent a great many illnesses, most notably, the common cold, cancer or coronary disease. In general, from 3 to18 g of vitamin C per day is recommended for an adult.
Found in a certain plants such as the coffee and cocoa plants as well as the kola nut, caffeine is a natural ingredient.
Consumed in reasonable amounts, caffeine can have positive effects for adults in good health. It facilitates increased alertness and concentration. We favour a responsible consumption, in accordance with norms established by Health Canada.
For a general population of healthy adults Health Canada advises a daily intake of no more than 400 mg of caffeine, which is the equivalent of about three 8-oz (237 ml) cups of coffee per day. For children age 12 and under, Health Canada recommends a maximum daily caffeine intake of no more than 2.5 milligrams per kilogram of body weight, which is about an average of 85 mg for children aged 10 to 12.
Found naturally in the human body, taurine acts as a metabolic transmitter and additionally has a detoxifying effect and strengthens cardiac contractility. Taurine also plays a role in the developing brain (where it is found in extraordinarily high concentrations) and is also necessary for normal skeletal muscle functioning as well as to assimilate lipids.
Due to the accelerated absorption caused by taurine and the dehydrating impact of a strong concentration of caffeine, Base Concept does not encourage the mixture of taurine and caffeine with alcohol.